Feds marketing food stamps with bingo games, TV ads

[Geee]

Watchdog.org:

Maybe you don’t want to depend on food stamps to feed your family.

 

ITS A SNAP: The Supplemental Nutrition Assistance Program, otherwise known as food stamps, has seen a huge increase in enrollment over the past decade. One reason: The federal government is actively trying to hook new people into the program.

 

Maybe the federal government can convince you otherwise.

For seven years, the U.S. Department of Agriculture has been using food stamp funds to run a recruitment program that attempts to convince more American to sign up for the welfare program.

 

The so-called “SNAP Outreach Plans” (SNAP stands for Supplemental Nutrition Assistance Program, the technical name for the food stamp program) have included taxpayer-funded advertising on radio and television, bingo games intended to lure seniors into signing up for the program and even “food stamp parties” organized by state level SNAP officials.

 

The efforts have apparently paid off, as the number of Americans signed up for food stamps has skyrocketed in recent years.

[clearvision]

Could be the economy has more to do with it than advertising.