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Is the media too poll-obsessed?


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is-the-media-too-poll-obsessedCBS News:

Did you hear about the Gallup poll that shows Mitt Romney got no immediate bounce from picking Paul Ryan as his running mate? Or the Public Policy Polling survey that has Obama leading by three points in Ohio? Or the Purple Strategies poll that has Romney has a slight edge on Obama in Florida, Virginia and Ohio?

 

Joel Benenson, who tests the public opinion for the Obama campaign, thinks there's an "obsession" with polling this election that makes poll reporting excessive and oftentimes inaccurate.

 

"Public polls can serve a purpose, but it has got to be limited," Benenson said. "There is no value in reporting the poll of the day, just as there is the flavor of the day in an ice-cream shop."Scissors-32x32.png

 

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Now why would they start running articles like this? Hmmmm....

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