Valin Posted June 18, 2011 Share Posted June 18, 2011 WSJ: Wiffle Ball A Connecticut Company and the Thriving Culture It Created JOSHUA ROBINSON SHELTON, Conn.—The complete tour of Wiffle Ball Inc.'s one and only factory takes about 20 minutes. And that is with all the technical details left in. (Snip) "You've got to stick with what works," said Stephen Mullany who, along with his brother, David J. Mullany, runs the company that their grandfather started in 1953. That philosophy is how three generations of the Mullany family have built a company—and kept it thriving—around a single, unchanging product. The ball has always been white plastic. It has always had eight holes. These facts are immutable. (Snip) Link to comment Share on other sites More sharing options...
Recommended Posts
Create an account or sign in to comment
You need to be a member in order to leave a comment
Create an account
Sign up for a new account in our community. It's easy!
Register a new accountSign in
Already have an account? Sign in here.
Sign In Now